When 87% of your customers live outside the M25, the insight has to come from where they are, not where the agency is. We understand the audiences that buy your products. We know what makes them tick because we are them. And the campaigns we champion deliver commercial impact through PR with Power.
Most agencies tap into one national cultural conversation and push it outwards. We don’t. We read the cultural signals in the communities your customers call home – and we move on them fast. We call it Real Lives PR.
Lifestyle
We build brands that enrich how families actually live. Our team creates campaigns across homes & interiors, travel & leisure and parenting, with insight that comes from genuine community understanding, not guesswork. We’re the DIYers, the parents, the homebodies and the holiday-makers.
Health & Wellbeing
Health and wellbeing brands succeed through trust. We reach the audiences that matter, from clinicians and healthcare professionals to patients, parents and pet lovers, with campaigns built on credibility, sensitivity and a deep understanding of how health is experienced differently across communities.
Retail
We’ve been driving footfall, boosting sales and building loyalty for retail brands for decades – nationally and hyper locally, online and on the high street. We’re built for the whole of the UK. We understand the high streets, the retail parks and the shopping centres where your customers actually spend.
Food & Drink
From kitchen tables to supermarket shelves, we help food and drink brands earn attention in one of the most competitive – and most cultural – sectors there is. We know what gets Britain cooking, talking and trying something new, because we’re plugged into the food trends, seasonal moments and regional tastes that shape how people eat.
Great consumer PR is about more than media coverage. It’s about creating moments with enough cultural weight to get people talking, sharing and buying.
From influencer partnerships to reputation strategy, we deliver creative communications that connect brands with the audiences that matter most.
Our services include:
‣ Reactive cultural campaigns powered by Pulse AI
‣ Influencer marketing
‣ Social media
‣ Brand storytelling
‣ Reputation management
‣ GEO and AI indexing
Resonance at Speed is our ability to go from cultural signal to creative execution at pace, built on three things: dedicated cultural listening powered by our proprietary insight tool Pulse AI, tracking trends and conversations across 150,000 sources and 76 cities nationwide. Thirty years of earned media heritage – we know what makes news and what cuts through. And genuine proximity to the communities we’re reaching, not a London lens on the rest of Britain.
When we cast influencers, they genuinely represent those communities – creators whose audiences trust them because they share the same lives and values, not just the same feed.
We call it Real Lives PR, our clients call it commercial impact.
Looking to re-energise your communications, or seeking a PR partner with a whole lot more power? We’d love to hear from you.
